BOOK REVIEW: How are you doing at managing the work/life balance?

June 9th, 2010

Buy it Now at!

The One Minute Manager Balances Work and Life

Author: Ken Blanchard

Where to buy:

Well, I finally got around to reading this book that a friend told me about a loooong time ago. Kind of funny really considering what the book is about! Taking time to take care of yourself.

Written over 10 years ago,  the advice in Ken Blanchard’s The One Minute Manager Balances Work and Life still stands today. All too often, in our stressful and hectic lives, we forget to take care of ourselves, our fitness and ultimately our health. I’m sure you can all relate. Obtaining the elusive work-life balance is difficult: we work, but forget to make time for exercise, or eat right, or take time to treat ourselves & our bodies with respect. Intellectually, everyone knows that not only does exercise and healthy eating help in combating stress, but it also increases performance. (more…)

Five ways to Cinch the Belt on your Advertising Budget

June 7th, 2010

Making the most of your advertising dollars is critical, not just in today’s economy, but always!  A limited budget (or no budget!) is a problem for many solopreneurs, homebased business, and small business owners alike. Even in the best of times, no one has money to throw away on ineffective ads. Despite this, way too many businesses waste a good percentage of their advertising dollars on misguided or uninformed marketing efforts that never convert into paying customers for their business because they just don’t know any better.

Can your marketing budget use a bit of a low-cost boost? Here are four of the best ways to help you get the biggest return for your money & efforts:


Virtual Business Camp Style Event for Women Who Want to Increase Their Female Client Base

May 31st, 2010

Marketing 2 Women International is presenting the Metropolitan Business Woman Marketing Forum for women who want to cross market together this summer to increase their female client base to avoid the typical sales slow down. The summer long event will be conducted in a virtual business camp environment to promote business bonding, launch new ventures, and much more.

The Metropolitan Business Woman Marketing Forum includes a Cross Marketing Circle to increase your female client base nationally/internationally, 3 marketing to women roundtables to learn how to effectively market to women in key metropolitan areas, & guest expert column on a blog as well as an advisory board position to launch an online women’s business center for your region. Forum participants will have the opportunity to sit on a roundtable panel to showcase their company and local women in business market. They will also be listed as sponsors of the events. (more…)

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